List Quantity & List Quality
“Money is in the List”
How true is the above statement ?
Have you ever tried to build your list ?
Well, I’ve tried many times & failed!
The truth that many people think that building list & money following happens like cause & effect but it’s not like that, (might happen for short term, but to build long lasting relationship & following you’ve to change your mindset)
In fact it’s more of a ‘action & a consequence follows’ type of relationship, I want to emphasize on 2 chief aspects of List building.
1) List Niche(List Quality)
First thing to know that the people in your list are creatures of emotions, let’s say you’ve a list has it 1000 members, & all these members are vegans . And your niche is about chicken foodies & you keep sending them recipes of various chicken delicacies & chicken restaurants in town, now that’s just a waste of time since none of those vegans are interested.
Let’s look at another scenario, say you’ve a list of 1000 members who are food mad & chicken lovers, then how many of them will be reading your mails & clicking your links ?
That’s why quality of your List matters!
2) List Volume(Quantity):
Let’s assume you’ve a list of hungry buyers, the 2nd important factor is the volume which means the total no. of subscribers you’ve in your list.
This was one of the early mistake I’ve made during my early List building days, I thought make a splash page(a.k.a Squeeze page) where you give away something like e-books or reports, or anything that solves some problem, the member is facing & I can build my list, that’s what many so called experts preach right ?
Yes that works & I was able to build my list of small amount of subscribers say 25 subscribers, 50 or 60.
Having such small amount of subscribers won’t generate you any income! All it will earn you is a ‘square root of squat'(Big $0.00)!
So, if you are someone serious about List building & want to know about Residual income power, please build a list of at least 1000 subscribers to see some dollars in your bank a/c or else my personal opinion is please stay away from List building!
Another most important factor is time, if you fall short of advertising cost, you may better start building your list using FREE resources first.